Manhattan · New York County
1548 Broadway
POPS - Indoor Arcade
- Location
- 1548 Broadway, Times Square
- Size
- 0.08 acres
- Hours
- Open during business hours
- Type
- POPS - Indoor Arcade
1548 Broadway is a Privately Owned Public Space in the heart of Times Square, providing an indoor arcade along the most famous commercial stretch of Broadway.
Times Square's Broadway frontage is the most valuable advertising real estate in the world, with massive LED displays covering virtually every building facade. The POPS at this address exists beneath this canopy of commercial spectacle.
The indoor arcade provides a pedestrian passage through a building on one of the most congested sidewalks in Manhattan. Times Square's 50 million annual tourists, combined with office workers and theater-goers, create extraordinary pedestrian density.
Times Square was transformed from a notorious center of crime and adult entertainment in the 1970s and 1980s into a family-friendly tourist destination through aggressive redevelopment in the 1990s and 2000s. The POPS at this address exists within this revitalized landscape.
This space provides a brief indoor retreat from the overwhelming sensory experience of Times Square, where the noise, crowds, and visual stimulation of the world's most famous intersection can be momentarily escaped.